Stereotypically, action thriller films are often associated with two of the four quadrants, younger and older males, however, the audience also sometimes extends into younger females. The association with males is largely due to the action-packed, fast pace of the films which is not usually enjoyed by most, not all, females meaning that distribution and exhibition companies for action films usually target the older and younger male quadrants as their primary target audience.
I am reluctant to consider my opening sequence part of a film that only appeals to the niche market of males as I feel it would be unfair to presume that females will not go out to watch an action/thriller film purely based on the stereotype that males are more into action films as they are considered to be more 'masculine'.
As the opening sequence is based around a businessman and not around an event or something that is linked to one country only this enables it to have a global appeal potentially leading to a larger audience across a variety of countries. I do not feel that it connects to a specifically British audience as, although the location for the sequence is Central London, it is a familiar and relatable location as it has been used in many other action films such as James Bond.
Potential problems with my audience
It is a possibility that, due to my film being British, that there will be trouble in ensuring that it reaches a wide enough audience to be considered a success. Traditionally British films do not do well in the box office meaning that I must consider the possibility that it will take extra work to ensure that my film reaches its audience than it would have taken with a Hollywood blockbuster. The lack of big name actors/actresses in my film is also a potential problem as it means there will be further trouble in attracting the desired audience to the film. This could be combatted by releasing the film early to a critical audience in the hope that they will produce positive reviews which will work in attracting the audience to watch the film. However, even this has a problem as it is unlikely that most of the audience in the younger males quadrant will access these reviews if they are published in media like the newspaper or on news websites meaning I would need to ensure that they would be reached through other methods (perhaps by creating a viral video containing the critics comments as it is then more likely that they will be seen by younger males).
Potential problems with my audience
It is a possibility that, due to my film being British, that there will be trouble in ensuring that it reaches a wide enough audience to be considered a success. Traditionally British films do not do well in the box office meaning that I must consider the possibility that it will take extra work to ensure that my film reaches its audience than it would have taken with a Hollywood blockbuster. The lack of big name actors/actresses in my film is also a potential problem as it means there will be further trouble in attracting the desired audience to the film. This could be combatted by releasing the film early to a critical audience in the hope that they will produce positive reviews which will work in attracting the audience to watch the film. However, even this has a problem as it is unlikely that most of the audience in the younger males quadrant will access these reviews if they are published in media like the newspaper or on news websites meaning I would need to ensure that they would be reached through other methods (perhaps by creating a viral video containing the critics comments as it is then more likely that they will be seen by younger males).
No comments:
Post a Comment